Cheluna

Cheluna, the first Latin-owned and operated craft brewery in Colorado! Located in the Stanley Marketplace, Cheluna was created by Javi and Jen as a place of community inspired by Oaxaca, Mexico, the home of Javi’s grandparents.

We wanted to convey the idea of our business, a Mexican-inspired brewery, with our name. ‘Chela’ is a slang word for beer, widely used throughout Mexico. ‘Luna’ is the Spanish word for moon, which is in our sun/moon logo. ‘Cheluna’ is a combination of both chela and luna. The logo connotes the idea of balance, which is an important element in all beers we create. In addition to connoting balance, the sun/moon logo we’ve chosen is commonly seen in art and decor throughout Mexico.

Skills
website design and development, WordPress
Industry
Beverage
Timeline
2024-Present